Digital PR Services

Digital PR That Builds Authority, Earns Links and Drives Growth

Our digital PR campaigns help your brand stand out for the right reasons. We deliver meaningful coverage, authoritative backlinks and measurable visibility, without the guesswork, delays or one-size-fits-all strategies.
3/5  spots available

Trusted By The UK’s Fastest Growing Companies

Struggling to see the results in Digital PR?

Digital PR Can Be Scary. With Ink Digital – It’s Not.

Digital PR works best when it supports SEO, yet many campaigns fail because they lack structure and clear communication. We give you a reliable, results-driven approach where every action contributes to long-term growth.

No More Guesswork Reports

Tired of “We’re Working on It” Updates?

Digital PR shouldn’t feel vague or unpredictable. We give you clarity from day one with structured planning, documented processes and transparent communication throughout. You always know what we’re working on, who we’re targeting and why it matters.

With us, you get:

  • Consistent updates and reporting on every campaign phase
  • Clear documentation of media lists, outreach and coverage
  • Predictable workflows aligned with your SEO and PR goals

Stop Pushing Digital PR to Later

No Time for Digital PR? We’ll Handle It For You.

When internal teams are stretched, PR and SEO can slip, leading to missed coverage and lost link opportunities. We take ownership of the process, managing everything from ideation to outreach.

We take care of:

  • Fully managed digital PR campaigns, from creation to delivery
  • Outreach to relevant journalists, influencers and industry publications
  • Integration with your SEO strategy for maximum impact

The Digital PR Delay Dilemma

Every Month You Delay Digital PR, You Lose Ground

Competitors continue earning links, building authority and increasing visibility. Delaying digital PR slows your organic growth and reduces your industry presence. Our campaigns help you act early, and stay ahead.

 

  • Earn authoritative links that strengthen organic rankings
  • Build brand visibility in high-trust publications
  • Strengthen your online reputation with consistent media exposure
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Ink Digital’s Personalised Live Reporting

With Us You’ll Never Lose Track Of Your ROI.

You’ll always know where you stand, what’s working and what’s coming next. Every report, every update and every action is designed to give you clarity and confidence. Want to understand your best next step? Speak to us, we’ll walk you through it.
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“Just” Digital PR Is Not Enough

Digital PR That Works Because Everything Works Together

Our approach combines SEO, content, outreach and media strategy into one joined-up framework. This ensures every campaign supports your wider digital goals and delivers predictable, measurable outcomes.
Growth Report

Ink Digital’s Personalised Growth Quiz

Reveal The Gaps In Your Digital Strategy


“Ink Digital are brilliant, proactive and results-oriented. Their work has not only delivered measurable growth but has also built trust and confidence within our team.”

Elaine Westbury

Head of Marketing, The Dragon Trip

How Do We Get You There

Strategy. Execution. Visibility.

We build every campaign through structured sprints, ideation, media research, creation, outreach and optimisation, so you see progress at every stage. No delays, no uncertainty, just organised delivery.

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Discovery Call

Schedule a discovery call with one of our digital PR experts to discuss your aspirations and requirements for your digital PR campaign. He will create and suggest the best approach tailored directly to the objectives of your business. This allows us to align with your vision and ensures we are the perfect digital PR company in London for you.

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Media and Audience Analysis

Following this, we will conduct a thorough media and audience analysis to identify the key influencers, publications and platforms that resonate with your target demographic. This allows us to tailor a digital PR campaign that will effectively reach and engage your audience. Drawing on our valuable experience, we will advise you on the best media strategies to elevate your brand’s presence and authority.

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Presenting Strategy

Once we have our tailored media and audience engagement plan ready, we will arrange a call to talk you through this. We will discuss how our approach will meet your business objectives and enhance your brand’s visibility through impactful media exposure and meaningful connections with your audience.

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Campaign Execution

After we have presented our strategy to you, and you’re happy to go ahead, we will begin implementing the digital PR campaign. This involves launching tailored content and pitching it to relevant media outlets. We will also engage with key influencers and monitor the media landscape, carefully adapting our approach where necessary. With regular updates and reports, you will always be kept up to date with the progress of your digital PR campaign.

Technologies We Use

SEO for Businesses Is Changing. We know it and we’re ahead.

Powered by Data, AI & Search Technology

  • Technology Icon Optimised for AI-generated search experiences
  • Technology Icon Built around intent, not vanity traffic
  • Technology Icon Keeping large websites search-efficient
2.5M+
Approximate searches across Google & other platforms.
Technologies Ink uses
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You Get To See Through Every Single Step Of The Process

We keep track of your project using a custom-tailored, live & transparent workflow showing what’s going on at any point.

What Makes Us Different

Why Brands Choose Ink Over Big Agencies (and Big In-House Costs)

Here’s what clients value most about working with us:

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Award-winning talent

A senior team experienced in SEO, PR and content.

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Transparent workflow

You see every task, update and result.

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Tailored strategies

No templates, campaigns built entirely around your goals.

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Proven results

Our case studies and coverage speak for themselves.

  • Ink Team Member
    Head of SEO

    Charlie Clayton

    Charlie joined the company as their first hire almost 4 years ago. He has since moved from apprentice to executive to SEO Manager, learning SEO and team management skills on the job.
  • Ink Team Member
    Head of Digital

    John Hutson

    John started in Digital Marketing in 2003, with the majority of that time focusing on SEO, working across many sectors and geographies. He is now Head of Digital Operations at Ink Digital – overseeing all departments, agency processes, and leading the HubSpot Partner offering.
  • Ink Team Member
    Head of People

    Kasey Wilkinson

    Kasey has over four years of SEO experience, progressing from apprentice to SEO Manager and now SEO & People Lead. She develops in-depth strategies for clients across diverse industries, with a particular passion for travel. In addition to leading client performance, she manages the SEO team’s career development and internal processes.
  • Ink Team Member
    Founder & CEO

    Michael Ryan

    Mike has been in SEO since he left school! Starting off as an apprentice and then moving into management. He now heads up the agency here at Ink.

Our Team In Effect - The Ink Webinar

How to Turn Your Website Into a Lead-Generating Machine

In this on-demand session, Mike and Dave show how to turn traffic into real leads through joined-up SEO, CRO, and PPC strategy.

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Frequently Asked Questions

01 What is Digital PR?
Digital PR focuses on using online channels, publications, influencers, news sites and social platforms, to build brand credibility, visibility and authority.
02 How can Digital PR benefit my business?
It increases brand awareness, drives referral traffic, earns high-quality backlinks and strengthens trust by getting your business featured in reputable publications.
03 How is Digital PR different from traditional PR?
Traditional PR focuses on offline channels. Digital PR targets online media, SEO-driven content and link acquisition to strengthen your digital presence.
04 Do you manage the content creation for PR campaigns?
Yes. We handle ideation, data gathering, design, writing and outreach, ensuring every asset is aligned with your strategy and goals.
05 Which industries do you work with?
We support businesses across ecommerce, fashion, education, automotive, finance and more. Each campaign is built around your audience and industry.

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Let’s Build A Strategy That Turns SEO Into ROI.

Book a discovery call with one of our top decision makers and see how we’d approach your SEO game with improved ROI in mind.

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